{"id":25007,"date":"2025-07-12T20:50:40","date_gmt":"2025-07-12T18:50:40","guid":{"rendered":"https:\/\/depeches241.com\/?p=25007"},"modified":"2025-07-12T20:50:42","modified_gmt":"2025-07-12T18:50:42","slug":"master-class-animee-par-philippe-rodhain-les-bons-reflexes-a-adopter-lors-dun-depot-de-marque-aupres-de-loapi","status":"publish","type":"post","link":"https:\/\/depeches241.com\/?p=25007","title":{"rendered":"Master class anim\u00e9e par Philippe Rodhain : les bons r\u00e9flexes \u00e0 adopter lors d\u2019un d\u00e9p\u00f4t de marque aupr\u00e8s de l\u2019OAPI"},"content":{"rendered":"\n
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Philippe Rodhain, expert renomm\u00e9 en droit de la propri\u00e9t\u00e9 industrielle et mandataire europ\u00e9en pendant sa Master Class hier \u00e0 l’Espace PME <\/em><\/strong>\u00a9<\/strong>D\u00e9p\u00eaches 241<\/em><\/em><\/figcaption><\/figure>\n\n\n\n

Libreville, le 12 juillet 2025 – (D\u00e9p\u00eaches 241). C\u2019est dans une ambiance studieuse et dynamique que s\u2019est tenue la master class anim\u00e9e dans <\/strong>\u00ab l\u2019Espace PME \u00bb<\/em><\/strong> du minist\u00e8re du commerce, par Philippe Rodhain, expert renomm\u00e9 en droit de la propri\u00e9t\u00e9 industrielle et mandataire europ\u00e9en, \u00e0 l\u2019occasion d\u2019un atelier organis\u00e9 autour des bonnes pratiques en mati\u00e8re de d\u00e9p\u00f4t de marque aupr\u00e8s de l\u2019Organisation africaine de la propri\u00e9t\u00e9 intellectuelle (OAPI). Fort de son exp\u00e9rience en tant que dirigeant du cabinet IP Sph\u00e8re et charg\u00e9 d\u2019enseignement \u00e0 l\u2019universit\u00e9, Monsieur Rodhain a partag\u00e9 des conseils pr\u00e9cieux, en insistant notamment sur l\u2019importance de d\u00e9passer l\u2019illusion de simplicit\u00e9 que peut donner la proc\u00e9dure de d\u00e9p\u00f4t de marque.<\/strong><\/p>\n\n\n\n

\u00ab La marque p\u00e2tit d\u2019un d\u00e9savantage, c\u2019est son apparente simplicit\u00e9 \u00bb<\/em><\/strong>, a-t-il soulign\u00e9, l\u2019entame. En effet, selon lui, de nombreux entrepreneurs pensent bien faire en d\u00e9posant rapidement une marque, sans en mesurer les enjeux strat\u00e9giques. Or, cette pr\u00e9cipitation peut se r\u00e9v\u00e9ler contre-productive. C\u2019est pourquoi l\u2019atelier a d\u00e9but\u00e9 par un point fondamental : le choix de la marque. Nom, logo, baseline\u2026 tout doit \u00eatre minutieusement r\u00e9fl\u00e9chi afin de garantir la coh\u00e9rence de l\u2019identit\u00e9 commerciale de l\u2019entreprise avec ses objectifs \u00e9conomiques.<\/p>\n\n\n\n

Un autre aspect essentiel abord\u00e9 lors de la formation fut l\u2019\u00e9laboration du libell\u00e9, c\u2019est-\u00e0-dire la d\u00e9finition pr\u00e9cise des produits et services couverts par la marque. Souvent n\u00e9glig\u00e9e au profit du nom ou du visuel, cette \u00e9tape s\u2019av\u00e8re pourtant cruciale, car une mauvaise formulation peut entra\u00eener une protection juridique inefficace, voire inad\u00e9quate. \u00ab Le pire, c\u2019est de se retrouver avec une protection hors champ par rapport \u00e0 l\u2019activit\u00e9 r\u00e9elle de la soci\u00e9t\u00e9 \u00bb<\/em><\/strong>, a averti Philippe Rodhain, insistant sur l\u2019importance de consulter un mandataire agr\u00e9\u00e9 aupr\u00e8s de l\u2019OAPI d\u00e8s cette phase pr\u00e9paratoire.<\/p>\n\n\n\n

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L’ expert renomm\u00e9 en droit de la propri\u00e9t\u00e9 industrielle \u00e9difiant sur le pi\u00e8ges \u00e0 \u00e9viter dans les proc\u00e9dures des d\u00e9p\u00f4ts de marque \u00e0 l’OAPI <\/em><\/strong>\u00a9<\/strong>D\u00e9p\u00eaches 241<\/em> <\/figcaption><\/figure>\n\n\n\n

LIRE AUSSI: <\/strong>Gabon: les enjeux de l\u2019intelligence artificielle et de la propri\u00e9t\u00e9 intellectuelle au c\u0153ur d\u2019une conf\u00e9rence anim\u00e9e par l\u2019expert Philippe Rodhain<\/strong><\/a><\/p>\n\n\n\n

L\u2019expert a \u00e9galement insist\u00e9 sur les recherches d\u2019ant\u00e9riorit\u00e9, \u00e9tape d\u00e9terminante dans la s\u00e9curisation du d\u00e9p\u00f4t. Il recommande que le d\u00e9posant, avant m\u00eame d\u2019engager les d\u00e9marches officielles, proc\u00e8de \u00e0 des v\u00e9rifications pour s\u2019assurer qu\u2019aucune autre marque similaire ou identique n\u2019existe d\u00e9j\u00e0. La digitalisation a \u00e9galement \u00e9t\u00e9 \u00e9voqu\u00e9e, en lien avec la n\u00e9cessit\u00e9 de r\u00e9server les noms de domaine et les identifiants sur les r\u00e9seaux sociaux, pour assurer une coh\u00e9rence globale de la pr\u00e9sence en ligne de la marque.<\/p>\n\n\n\n

Enfin, la session s\u2019est cl\u00f4tur\u00e9e sur la pr\u00e9sentation de la \u00ab roue de la marque \u00bb<\/em><\/strong>, un outil pratique mais encore trop m\u00e9connu, permettant au d\u00e9posant de suivre \u00e9tape par \u00e9tape l\u2019\u00e9volution juridique de sa marque, tout en identifiant les zones de risque. Cet instrument, selon Rodhain, permet non seulement de s\u00e9curiser le processus, mais aussi de maintenir la valeur de la marque sur le long terme.<\/p>\n\n\n\n

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Philippe Rodhain face aux participants de sa Master Class <\/em><\/strong>\u00a9<\/strong>D\u00e9p\u00eaches 241<\/em> <\/figcaption><\/figure>\n\n\n\n

Au regard de\u00a0 ce qui pr\u00e9c\u00e8de, cette master class aura permis aux participants de comprendre que le d\u00e9p\u00f4t de marque ne se r\u00e9sume pas \u00e0 une formalit\u00e9 administrative. C\u2019est un acte strat\u00e9gique qui engage l\u2019avenir de l\u2019entreprise. L\u2019approche rigoureuse et pratico-pratique propos\u00e9e par Philippe Rodhain a permis de lever le voile sur les pi\u00e8ges \u00e0 \u00e9viter, tout en donnant les cl\u00e9s d\u2019une protection optimale aupr\u00e8s de l\u2019OAPI. Un rappel salutaire dans un contexte o\u00f9 l\u2019innovation et l\u2019identit\u00e9 commerciale jouent un r\u00f4le croissant dans la comp\u00e9titivit\u00e9 des entreprises africaines.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"

Libreville, le 12 juillet 2025 – (D\u00e9p\u00eaches 241). C\u2019est dans une ambiance studieuse et dynamique que s\u2019est tenue la master class anim\u00e9e dans \u00ab l\u2019Espace PME \u00bb du minist\u00e8re du commerce, par Philippe Rodhain, expert renomm\u00e9 en droit de la propri\u00e9t\u00e9 industrielle et mandataire europ\u00e9en, \u00e0 l\u2019occasion d\u2019un atelier organis\u00e9 […]<\/p>\n","protected":false},"author":12,"featured_media":25008,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[5,116],"tags":[99,59,4860,3717,4859,42],"class_list":["post-25007","post","type-post","status-publish","format-standard","has-post-thumbnail","category-societe","category-une1","tag-depeches241","tag-gabon","tag-organisation-africaine-de-la-propriete-intellectuelle","tag-philippe-rodhain","tag-propriete-industrielle","tag-societe"],"yoast_head":"\nMaster class anim\u00e9e par Philippe Rodhain : les bons r\u00e9flexes \u00e0 adopter lors d\u2019un d\u00e9p\u00f4t de marque aupr\u00e8s de l\u2019OAPI - Groupe D\u00e9p\u00eaches241<\/title>\n<meta name=\"description\" content=\"C\u2019est dans une ambiance studieuse et dynamique que s\u2019est tenue la master class anim\u00e9e dans \u00ab l\u2019Espace PME \u00bb du minist\u00e8re du commerce, par Philippe Rodhain, expert renomm\u00e9 en droit de la propri\u00e9t\u00e9 industrielle et mandataire europ\u00e9en, \u00e0 l\u2019occasion d\u2019un atelier organis\u00e9 autour des bonnes pratiques en mati\u00e8re de d\u00e9p\u00f4t de marque aupr\u00e8s de l\u2019Organisation africaine de la propri\u00e9t\u00e9 intellectuelle (OAPI). Fort de son exp\u00e9rience en tant que dirigeant du cabinet IP Sph\u00e8re et charg\u00e9 d\u2019enseignement \u00e0 l\u2019universit\u00e9, Monsieur Rodhain a partag\u00e9 des conseils pr\u00e9cieux, en insistant notamment sur l\u2019importance de d\u00e9passer l\u2019illusion de simplicit\u00e9 que peut donner la proc\u00e9dure de d\u00e9p\u00f4t de marque.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/depeches241.com\/?p=25007\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Master class anim\u00e9e par Philippe Rodhain : les bons r\u00e9flexes \u00e0 adopter lors d\u2019un d\u00e9p\u00f4t de marque aupr\u00e8s de l\u2019OAPI - Groupe D\u00e9p\u00eaches241\" \/>\n<meta property=\"og:description\" content=\"C\u2019est dans une ambiance studieuse et dynamique que s\u2019est tenue la master class anim\u00e9e dans \u00ab l\u2019Espace PME \u00bb du minist\u00e8re du commerce, par Philippe Rodhain, expert renomm\u00e9 en droit de la propri\u00e9t\u00e9 industrielle et mandataire europ\u00e9en, \u00e0 l\u2019occasion d\u2019un atelier organis\u00e9 autour des bonnes pratiques en mati\u00e8re de d\u00e9p\u00f4t de marque aupr\u00e8s de l\u2019Organisation africaine de la propri\u00e9t\u00e9 intellectuelle (OAPI). Fort de son exp\u00e9rience en tant que dirigeant du cabinet IP Sph\u00e8re et charg\u00e9 d\u2019enseignement \u00e0 l\u2019universit\u00e9, Monsieur Rodhain a partag\u00e9 des conseils pr\u00e9cieux, en insistant notamment sur l\u2019importance de d\u00e9passer l\u2019illusion de simplicit\u00e9 que peut donner la proc\u00e9dure de d\u00e9p\u00f4t de marque.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/depeches241.com\/?p=25007\" \/>\n<meta property=\"og:site_name\" content=\"Groupe D\u00e9p\u00eaches241\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/depeches241\" \/>\n<meta property=\"article:published_time\" content=\"2025-07-12T18:50:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-12T18:50:42+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/depeches241.com\/wp-content\/uploads\/2025\/07\/Rodhain-.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"960\" \/>\n\t<meta property=\"og:image:height\" content=\"540\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Iboka Marc Andr\u00e9\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Iboka Marc Andr\u00e9\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/depeches241.com\\\/?p=25007#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/depeches241.com\\\/?p=25007\"},\"author\":{\"name\":\"Iboka Marc Andr\u00e9\",\"@id\":\"https:\\\/\\\/depeches241.com\\\/#\\\/schema\\\/person\\\/5abcf4b9361e0d8aa457b404d877674f\"},\"headline\":\"Master class anim\u00e9e par Philippe Rodhain : les bons r\u00e9flexes \u00e0 adopter lors d\u2019un d\u00e9p\u00f4t de marque aupr\u00e8s de l\u2019OAPI\",\"datePublished\":\"2025-07-12T18:50:40+00:00\",\"dateModified\":\"2025-07-12T18:50:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/depeches241.com\\\/?p=25007\"},\"wordCount\":736,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/depeches241.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/depeches241.com\\\/?p=25007#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/depeches241.com\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/Rodhain-.jpg\",\"keywords\":[\"depeches241\",\"Gabon\",\"Organisation africaine de la propri\u00e9t\u00e9 intellectuelle\",\"Philippe Rodhain\",\"propri\u00e9t\u00e9 industrielle\",\"soci\u00e9t\u00e9\"],\"articleSection\":[\"SOCIETE\",\"Une1\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/depeches241.com\\\/?p=25007#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/depeches241.com\\\/?p=25007\",\"url\":\"https:\\\/\\\/depeches241.com\\\/?p=25007\",\"name\":\"Master class anim\u00e9e par Philippe Rodhain : les bons r\u00e9flexes \u00e0 adopter lors d\u2019un d\u00e9p\u00f4t de marque aupr\u00e8s de l\u2019OAPI - Groupe D\u00e9p\u00eaches241\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/depeches241.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/depeches241.com\\\/?p=25007#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/depeches241.com\\\/?p=25007#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/depeches241.com\\\/wp-content\\\/uploads\\\/2025\\\/07\\\/Rodhain-.jpg\",\"datePublished\":\"2025-07-12T18:50:40+00:00\",\"dateModified\":\"2025-07-12T18:50:42+00:00\",\"description\":\"C\u2019est dans une ambiance studieuse et dynamique que s\u2019est tenue la master class anim\u00e9e dans \u00ab l\u2019Espace PME \u00bb du minist\u00e8re du commerce, par Philippe Rodhain, expert renomm\u00e9 en droit de la propri\u00e9t\u00e9 industrielle et mandataire europ\u00e9en, \u00e0 l\u2019occasion d\u2019un atelier organis\u00e9 autour des bonnes pratiques en mati\u00e8re de d\u00e9p\u00f4t de marque aupr\u00e8s de l\u2019Organisation africaine de la propri\u00e9t\u00e9 intellectuelle (OAPI). 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